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Google Adwords Courses

If you have a website and want to increase traffic and sales to your website. Search engine marketing programmes such as Adwords are an essential part of your online strategy.

Digital marketing courses are in short supply in the UK because it is a relatively new area. That's why 22M have teamed up with the Media Centre, Huddersfield to provide an affordable introduction to Search engine marketing.

Public courses will take place between 15th February and 15th March 2006 and are open to companies and private individuals alike. If you are a business or a resident in Kirklees, you may be eligible for funding towards the cost of your course. To receive funding information, register your interest.

Register
before February 1st to receive
your course place for half price
from ~~£295~~ £150 + VAT

Courses run from 9:30 a.m. to 4:30 p.m.
Course places are limited to 6 per course and will be offered on a first come first serve basis.

Cancellation charges: £ 25 administration charge will be made for all cancellations.
£ 50 if you cancel 1 week before your course date
£ 100 if you cancel less than 7 days before your course date

Your Course Tutor

Jackie Hole is one of the North’s leading Digital Marketing experts, and Qualified Google Advertising Professional.

Jackie studied BA (Hons) in Interactive Media at Huddersfield Univertisity, has 15 years experience in web and multimedia design, and over 10 years experience as a tutor for Beaumont Street Studios and artiMEDIA. Jackie is currently writing a national Adwords course for distance learning provider the National Consortium of Colleges.

As a fully qualified Google Advertising professional, Jackie has been working with Adwords Campaigns since the system was launched in November 2004, and has and has in-depth working knowledge of Adwords Campaigns from a wide variety of business types.

Study Options

There are three study options:

1 day 'Set up and Go' (max 6 per class)

This course is for begginers looking to learn how the adwords system can help their existing business. You will learn:

How to set up an effective Adwords Campaign
How to use professional tools to pick the right keywords for success
How to study your market online
How to write effective Adword Ad copy
How to set your daily budget
How to set up a locally targetted campaign (eg Huddersfield)

You will be working on a live project, setting up
a Google Adwords Campaign for an existing business

Usual course cost £250.
Register before February the 1st
to receive this course for
half price at £150.

Price is per person per day, Lunch and refreshments included.

1 day 'Intermediate & Troubleshooting' (max 6 per class)

This course is for existing Adwords users who would like to understand more about optimisation techniques and improving ROI. Working on their own individual business campaigns. You will learn:

How to copywrite for Adwords success
How to use professional tools to pick the right keywords
How to structure your campaign for total control
How to study your market online
How to write effective Adword Ad copy
How to improve your CTR
Advice on your own landing pages
How to set up a locally targetted campaign (eg Huddersfield)

You will be working on your own Adwords Campaign

Usual course cost £350.
Register before February the 1st
to receive this course for
half price at £175.

Price is per person per day, Lunch and refreshments included.

2 hour Evening Sessions (max 4 per class)

This course is for participants that find it difficult to to take any time out during the day, and is for existing Adwords users who would like to understand more about optimisation techniques and improving ROI. Areas covered are the same as in the intermediate option, but in two hourly sessions over three days.

You will be working on your own Adwords Campaign

Usual course cost £350 for 3 x 2 hour sessions.
Register before February the 1st
to receive this course for
half price at £175.

Price is per person per day, Lunch and refreshments included.

Private hourly tuition is available per hour
for details please see private adwords tuition

* Please note that you will be setting up a live Google account. Google accounts cannot be activated without a valid credit card. Although advice will be given on how much to spend. This is entirely at your discretion. A suggested spend for this one day course would be £25 - £50 dependant on the area you choose to advertise in.

Register your Details

First Name
Surname
E-mail

Course of interest	1 day set up and go
	1 day troubleshooting
	Evening option
Would you be interested in other digital marketing courses?	Yes No
Name of Organisation
Name of Business
Website
Telephone
Address (inc postcode)
Adwords Experience	Have you previous experience with adwords
Preferred Dates	please give details

We employ a Fully qualified Google Advertising Professional
& Adwords Expert. To view our professional status page, please click here: Qualified Google Advertising Professional Status Page

22 Minds Limited (22M) © 1999 - 2005 Copyright
Specialists in Search Engine Optmisation, Digital Marketing, Disability Access
Expert Adwords CPC/PPC & Qualified Google Advertising Professionals.
The Media Centre, Huddersfield, West Yorkshire HD1 1RL

t: 0845 3450396 e: info@22m.co.uk